Healthcare PPC that fills schedules, without creating compliance headaches.

Three things. First, Google has specific restrictions on health-sensitive targeting that most agencies hit without realizing it until an ad gets disapproved or an account gets flagged. Second, HIPAA requires you to handle conversion tracking differently from a standard setup. Third, a “lead” in healthcare is not a revenue event. You need to know whether the person who filled out the form is clinically appropriate for your service, geographically reachable, and covered by your accepted insurance. Most agencies optimize for form fills. We optimize for qualified patient appointments.