Healthcare Rap Podcast – Does the internet see you as an expert?

Hosted by Jared Johnson & Peter Balistrieri, our Co-founder, Bryan Cush, discussed how you and your health content can be viewed as trustworthy. In this episode, you’ll learn the building blocks for your healthcare content to compete in search, how to match your digital expertise with your physical, and how Google’s quality rater guidelines apply to health and medical information.

For more information on Healthcare Rap, please visit their website at:

https://shows.acast.com/healthcare-rap/

Read More…

Shift in Healthcare Search

Shift in Healthcare Search

As a co-founder of a healthcare marketing agency, we are constantly in the process of communication to “qualify” our clients as a voice of authority or expertise. This evolving process can be explicitly seen by the ever-changing and updating policies (here and here)...

read more
Google Takes Medical Appointments

Google Takes Medical Appointments

Google Will See You Now In the online medical space, ZocDoc is clearly the gorilla in the room when it comes to medical appointment scheduling. Their market share is tremendous and they often dominate search results for doctors' names and specialty searches within a...

read more

Get Our 2020 Healthcare and Medical Practice Marketing Guide

  • This field is for validation purposes and should be left unchanged.