For more than a decade, Tidal Health Group has helped healthcare organizations turn real-world clinical authority into predictable, compliant patient demand online.
Choosing a doctor or specialty service is one of the highest-stakes decisions someone makes online.
Our co-founder, Bryan, lived that first-hand. A long, confusing journey to get a parent properly diagnosed showed him just how hard it is for patients to find the right care, and how messy the digital side of healthcare really is.
Tidal Health Group exists to fix that.
We connect quality providers with the patients who need them most by making their expertise visible, understandable, and trustworthy online.
When your digital presence reflects the quality of your care, everyone wins: patients, providers, and the business.
We partner with healthcare organizations that:
Deliver specialized, high-quality care and want their digital presence to match it.
Are growing locations or service lines and need patient volume to keep pace.
Have internal teams or agencies that aren’t fluent in healthcare and compliance.
Are tired of chasing short-term tactics and want a long-term growth partner.
Our typical clients include physician-founded groups, multi-location practices, and healthcare enterprises with executive sponsors in roles like CMO, COO, CEO, and Marketing Director.
In healthcare, clicks and impressions don’t pay the bills. Patients do.
We build everything around two pillars:
Your clinical expertise, reputation, and patient experience – clearly presented in the language real patients use.
The systems that turn that authority into net new patient visits, stronger service lines, and sustainable growth.
Focusing on 1–2 core business metrics (like net new visits or booked procedures), not vanity numbers.
Building a compliant, stable digital foundation before scaling spend.
Prioritizing long-term trust-building over gimmicky, short-lived tactics.
We’re not a generalist agency with a healthcare tab.
Healthcare-only, 10+ years. We’ve been focused exclusively on consumer healthcare services since day one.
Built-for-healthcare technology. Our HealthAuthority CMS and AuthorityInsite™ platform are designed to present your expertise clearly, track the full patient journey, and stay compliant.
Deep SEO, analytics, and performance chops. From technical SEO to HIPAA-adjacent analytics setups, we make sure your data is accurate, reliable, and usable.
Results that show up in patient volume. Our clients have seen measurable gains in organic visibility, booked appointments, and the strength of priority service lines.
We bring together strategy, technology, and execution to make your digital presence an asset the whole leadership team can trust.
Our team of thinkers, leaders, and doers is dedicated to enhancing and conveying your authority. With a blend of quality services, advanced ideas, and unswerving dedication, we’re here to guide you through the complex healthcare customer acquisition process.
President and Co-Founder
Bryan spent ten years watching a parent move through an undiagnosed illness, and it shaped how he thinks about healthcare marketing. He now applies a background in data analytics, loyalty programming, and digital finance to help patients find the right provider the first time.
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Co-Founder, Operations
Brian came to healthcare marketing through environmental engineering, and it shows in how he works. He reads data for the opportunities inside it, then builds the practical processes that turn those opportunities into results for clients.
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Head of Technology and Innovation
Petr leads technology and innovation at Tidal Health Group. He builds the schema infrastructure that turns provider, service, and location data into machine-readable entities that search engines and AI models can read without ambiguity.
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Strategic Operations Director
Johan led an engineering division in the U.S. Navy before bringing that same accountability to operations work in SaaS and marketing. He builds the internal systems that keep service delivery consistent as an organization grows.
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Paid Media
Alex has spent his career on both sides of search. He has managed six-figure monthly budgets and led analyst teams for national brands, including work in the health insurance sector, with depth across Google Ads, Bing Ads, and paid social.
Learn MoreWe’ve spent more than a decade:
Building and maintaining healthcare websites that are fast, accessible, and compliant.
Running SEO programs that surface your physicians, locations, and conditions the way patients actually search.
Managing PPC campaigns that deliver booked visits, not just clicks.
Implementing analytics and call tracking that connect marketing activity to real patient outcomes.
That focus means we understand the realities of your world – from scheduling and call center constraints to referral patterns and payer mix.
Healthcare-exclusive digital marketing agency. We help practices close the gap between their clinical reputation and how they appear online, turning that into consistent, measurable patient growth.
