Brian came to healthcare marketing through environmental engineering, and it shows in how he works. He reads data for the opportunities inside it, then builds the practical processes that turn those opportunities into results for clients.
Brian Dragich co-founded Tidal Health Group in 2016 and leads operations. He brings experience across a wide range of industries and a working method rooted in engineering discipline.
He holds a Master's degree in Civil and Environmental Engineering and began his career as a staff engineer at Shaw Environmental and URS Corporation, then as a technical consultant at ZMassociates. That work involved monitoring and evaluating treatment systems on a complex Superfund site, designing systems to track process efficiency, and building sampling programs to measure results. It is unglamorous work, and it is where he learned to read data for the opportunity inside it and to design processes that are efficient, practical, and add measurable value.
He then moved into marketing, first as a marketing manager where he built the plan that grew organic web traffic from roughly 300 visitors a week to roughly 1,400 through blogging, social media, and SEO, and doubled social following year over year. During that period he also held roles in finance and floor operations, managing a staff of 40 and running weekly and monthly financial reporting. Holding several roles inside one business gave him an unusually deep understanding of how digital marketing connects to every other part of running a company.
Brian went on to found and run his own agencies, including Bear Flag Branding and Stampbox, and served as director of digital work at a full-service creative agency before co-founding Tidal Health Group. Today he takes pride in working directly with clients to solve problems and improve the service they deliver to their patients.
Healthcare-exclusive digital marketing agency. We help practices close the gap between their clinical reputation and how they appear online, turning that into consistent, measurable patient growth.
